Press Kit


You can do a lot in 5 minutes;press snooze,make lunch,喝杯咖啡——但你知道你也能在5分钟内挽救生命吗??

M88.comSt John Ambulance Australia will launch their new first aid campaign,Alive in 5,为庆祝2016年9月10日的世界急救日。

The Alive in 5 campaign aims to raise awareness of the importance of first aid and how in as little as 5 minutes,如果你有正确的急救技能,你的生命就会得到拯救。

Robert Hunt,M88.com澳大利亚圣约翰救护车公司首席执行官,says:"Alive in 5 is a new initiative for M88.comSt John Ambulance Australia which focuses on how critical 5 minutes can be in a survival situation,especially in the lead up to summer in Australia.

"人们可以在5分钟内做很多事情;喝杯咖啡,phone a friend,check emails - but in a survival situation,5分钟可以改变一个人的生死,"Mr Hunt said.

"Living in Australia means trips to our beautiful beaches and outdoor activities which can result in injuries like blue bottle stings,snake bites or even drowning,which is why the more prepared you are,the better your chances of surviving or helping someone in need.""


"By being first aid ready you can help minimise injuries and save lives in everyday crisis situations so we urge Australians to take a moment on World First Aid Day and sign up to a St John Ambulance First Aid course,"Mr Hunt said.


M88.comSt John Ambulance Australia is a self-funded charitable organisation and not for profit with all funds raised going to charitable and humanitarian work such as teaching primary school children first aid.

Alive in 5 is a M88.comSt John Ambulance Australia initiative which will see an exciting calendar of first aid awareness activities take place around Australia in the coming months.

World First Aid Day is a global initiative founded in 2000 which aims at raising awareness of how first aid can prevent injuries and save lives,以及促进急救的可及性。


Interview opportunity

澳大利亚圣约翰救护车公司首席执行官罗伯特·M88.com亨特(Robert Hunt)正在接受采访,以提供有关澳大利亚圣约翰救护车在五次竞选活动和世界急救日中存活的更多信息。

About M88.comSt John Ambulance Australia

Active in Australia for over 130 years,M88.comSt John Ambulance Australia is a self-funding,charitable organisation active in all States and Territories,致力于帮助生病的人,distress,痛苦或危险。为广大社区提供服务,M88.comSt John Ambulance Australia is the country's leading supplier of first aid services and training.

About World First Aid Day

This September 10,2016,是世界急救日,an annual campaign to promote the importance of 明升体育first aid training in preventing injuries and saving lives.明升体育First aid training provides more than the knowledge and skills to effectively respond – it also provides the confidence to act when needed.

Media contact details:

Katrina Smith
Red Agency
M: 0427 926 721
P: (07) 3837 3805